HARVEST HOC
Brand and Retail Refresh
Role : Creative Director and Principal
The Ask
Refresh and build key aspects of the Harvest brand that will be used in all Marketing, Public Relations, HR, Retail and everything in between.
The Result
After a deep dive, necessary elements were refreshed and or built to complete a comprehensive brand refresh. From the supporting logos and graphics to the brand guidelines in its entirety. The guts of the newly created assets were then used to accommodate and help support the retail space with graphics, wall murals, signage and displays.


















































Credits
Retail Designer : Jacob Powell
Visual Merchandiser : Richard Carmichael
Graphic Designer : Chirag Ahir